Blend both SEO and PPC to dominate the internet

SEO is about creating online presence for your site and ranking content to the top in the organic search for targeted keywords. Leading website designing Company in Delhi ensures that your site is optimized by incorporating state of art SEO tools and strategies.

The major search engines track how people interact with your site, if they come back and if see if the other sites are linking to your web pages.

PPC on the other hand is all about paying for advert space for certain targeted keywords on search results page. Many use these two strategies separately but for sure shot success both these strategies complement each other and reap more success.

Here are points that highlights how blend of both SEO and PPC leads to more successful search strategy:

      1. Visibility: One gets added exposure on search engine results pages. Top results on most SERPS are PPC adverts and dominating organic and paid search results will increase traffic substantially and showcase the visitors that you have established presence in the market.

2.    2 . Sharing keyword data: Running both SEO and PPC keywords side by side gives you maximum data to analyze. Experienced SEO service in Delhi determines the organic and PPC keywords with high conversion rate incorporate that information to optimize your entire strategy.

3.     3 . Use Site search data to get PPC keywords: The main aim of PPC is to find out keywords that customers use while searching your products and services online. By enabling site search on your site and examining the terms that are more often used will give valuable inputs of your customers needs.

4.      4 .   Can Test strategic organic keywords with PPC: PPC ads are great way to improvise your organic keyword strategy. As your SEO keyword strategy develops, assiduous PPC service in Delhi tests the conversion rate of words that has to be ranked for your PPC adverts and you will instantly get feedback on the effectiveness of organic keywords that you are following and can rectify your strategy in tune with it.

SEO and PPC are two sides of same coin – search and both these complement each other to give best results.