3 SEO Tricks for Ecommerce Website

Ecommerce is highly a competitive business in the online world. So, before starting on SEO for your online business you need to make sure that your site is designed and performing well. You need to build your website from the professional Website Designing Company in India that has skills and expertise in designing a great ecommerce website. Here are three SEO tricks that helps ecommerce site to gain a competitive edge over others.

1- Ensure Proper Keyword Placement

Place keywords in the right position that makes sense in your page. If your site page is stuffed with too many keywords then you are at risk of getting penalized by the Google. Try to place your keywords in a way that it looks natural in the content.    

You can include your targeted keywords in the title and also ensure to add keyword in the Meta description. This will make sure that Google doesn’t pick content from your site page randomly for utilizing it as a description. Meta description is important for maximizing the click-through rates. So, you need to consider it as vital for your online business success. For your ecommerce site, you can also earn more from the PPC Services in Delhi.      

So, ensure to include your keywords in the metadata, headers, sub headers, URLs and throughout the content of the body in a natural way.

2- Avoid Duplicate Content

For building out a powerful SEO, you need to have a compelling content in your website. Being original is the key to success here. If your website contains duplicate content then it will drastically affect your site ranking. You might face problem in indexing your URL if your site have duplicate content. Search engine crawlers will find difficulty to determine which URL is most appropriate.      

Having duplicate content is the common problem particularly for the ecommerce websites. The product descriptions in case of the ecommerce site are almost taken from the competitor’s website. You need an original and unique content for your ecommerce website in order to gain higher visibility in the search engine result pages. We do understand that you might be having several pages for your products and services and writing unique content for each and every page is a difficult task. You can take the SEO Service in Delhi that can write the unique content with the SEO perspective for your ecommerce website.    

3- Give Images Context with Alt Text

Most of the ecommerce websites use the alt text with the image. Alt text is basically a descriptive text that helps Google web crawlers to read your site image. Using alt text properly with your images let’s your site images to be visible in the Google’s image search as well. This will be beneficial for the ecommerce website having various products images.    

Remember to keep your alt text short as crawlers read only 125 characters. Use keywords in your alt text but avoid keyword stuffing. Just give a useful alt text by integrating the logical keyword in it. Website Designing Company in Delhi makes sure to give images context with the alt text.

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